But when it comes to talking about the health of our actual butts — what’s really going on down there — it’s a hard pass from nearly everyone involved.

Here’s the truth:

Stigma is the biggest issue leading to undiagnosed colon cancer.

Colon cancer is 100% preventable. But to get to the point of prevention, you have to talk about some uncomfy things. Like poop, and cancer history, and other butt stuff.

That might mean some awkward conversations, but at Worldclass, we believe saving ass is more important than saving face.

That’s why we, Brooks Bell and Sarah Beran, founded Worldclass.

Having fought colon cancer in our 30s, we know the importance of those back end conversations. So we created a cheeky fashion line that gets people talking.

When you wear Worldclass, you’re spreading the gospel of butts and guts.

Every purchase helping to fund colonoscopies for underinsured people, because we’re hellbent on preventing colon cancer from being a thing.

Forever.

Because a great ass is a
terrible thing to waste.

Welcome to our favorite part: the bottom

Follow us @worldclass_clothing